Friday, 27 January 2012

Google Fights For The Throne


Ever since Facebook and Twitter got the spotlight in the social world, Google has been trying it’s best to fight off the competition with some stupid decisions, which included Wave, Google Buzz and now recently Google+.

Google has been putting forward some pretty tricky tactics to promote it; like overhauling its search results to include only results from Google+, while omitting facebook and twitter. This coerces users into being members of Google+ if they want their friends to find them in Google search.

 This move has been openly criticized by twitter and even a ‘Don’t be evil’ bookmarklet directed towards Google was released by facebook,twitter and myspace.

And when Google decided to integrate image editing features into plus, we all thought it was a good mark, but later when they decided to bring down picnik along with it, we realized how serious Google was about putting their feet into the social space.

The search giant has been known for its unique approach to service and app development, but when it comes to social networking, they simply don’t get it right. Maybe it is the timing that matters. Facebook came when the time was right for it to get the spotlight, but was Google+ a bit too late to reach the social-station? Or will G+ change the world of social networking and grant Google the throne which now obviously belongs to facebook? 
Let’s wait and see.

0 comments:

Post a Comment